FOR IMMEDIATE RELEASE:

Contact: Seamus Walsh
Company Name: VAZT GLOBAL, Inc
Telephone Number: 802-879-6787
Email Address: info@vaztinc.com
Web site address: http://salesalignment.com/

Essex Junction, VT; December 3, 2008 — VAZT Global, a leading provider of innovative services for sales and marketing, announces release 2.0 of its B2B Content Marketing Platform.  Using this platform and accompanying support services will enable sales and marketing professionals to quickly launch,track and easily manage strategic campaigns for building and sustaining thought leadership positioning, account-based marketing, account penetration, and lead generation.
Thought Leadership drives new business and customer loyalty. With VAZT’s B2B Content Marketing Platform and services, you can target specific market segments, key accounts, or even individuals within key accounts to deliver IP content that is especially relevant to the recipients, demonstrates your thought leadership, and keeps prospects engaged throughout their buying cycle. The more relevant you remain to your prospects and customers, the more likely you will earn their trust and the more likely they will buy from you - again and again.

VAZT services include all the elements you need to design, develop, roll out, and sustain a B2B Content Marketing strategy, so you connect with more customers and stay relevant to them before and after the initial sale.

•    Topical URL’s to help you show up more often in search engine results
•    All the microsites and landing pages you need to get as specific as you want in describing products, services, and your        differentiated value proposition
•    A proprietary online publishing platform that is easy to use and easy to manage, requiring no HTML expertise
•    A single robust admin feature that enables you to publish and revise articles, white papers, newsletters, surveys, polls, and blogs; and push that content to either a single microsite or to multiple microsites
•    Multi-media functions; the platform supports audio and video content; VAZT will help you produce such content when needed
•    Search engine optimization (SEO) and adword campaigns 
•    Site reporting, including Google analytics
•    Training and ongoing support for platform administration

VAZT will help you assess your readiness for launching a B2b Content Marketing strategy; help you select the most compelling content; and help you deliver that content consistently to the right buyers at the right time.


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